NEWS 5 MIN
New e-commerce rules from January 2027. What a small online seller should check.
The government has amended the E-Commerce Rules. Here is what changed, who it touches, and what I would fix first.
SEP 17 · 2026
FOUNDING NOTES 8 MIN
Your feed is full of 1980s photos. It is also an onboarding lesson.
Millions of people installed an AI app this month having never used one before. The mechanism that got them there is copyable, including the numbers I would not trust.
SEP 10 · 2026
FOUNDING NOTES 9 MIN
Every business should start with a Google Business Profile.
It is free, it takes an afternoon, and most businesses still have not done it. Here is what the current data actually says, including the numbers I would not trust.
SEP 09 · 2026
FOUNDING NOTES 4 MIN
The gap we couldn't stop seeing.
Big companies run on good systems. Most local businesses don't. That gap is the reason NexGU exists.
APR 01 · 2025
FOUNDING NOTES 4 MIN
Why I called it "NexGU."
Every company name is a promise. Here's the one I made, and why "upgrade" means more than it sounds.
MAR 15 · 2025
FOUNDING NOTES 6 MIN
The beginning of NexGU.
It all started with a simple curiosity about how technology transforms businesses.
MAR 01 · 2025